How enterprise security executives can harness the power of video management systems (VMS) to optimize operations in the retail sector.
The retail industry has always been dynamic, but today’s challenges are more complex than ever before. A brief scan of the headlines will quickly unveil the turmoil that brick-and-mortar retailers are facing — a veritable “retail cyclone,” a confluence of historic impact that is challenging retail to its core. On top of the external pressures from a litany of external forces, retailers must cater to the constant changing demands of consumers while safeguarding their stores against the ever-evolving external threats which constitute the cyclone. On a consistent basis, enterprise security leaders in the retail industry handle asset and facilities protections, loss prevention, workplace violence and more.
One technology that is important in this endeavor is video management systems (VMS). These systems are revolutionizing retail operations, enhancing security and providing valuable insights to security teams. Enterprise security executives can harness the power of VMS to optimize operations in the retail sector and counter the effects of the retail cyclone.
The retail industry has always been dynamic, but today’s challenges are more complex than ever before. A brief scan of the headlines will quickly unveil the turmoil that brick-and-mortar retailers are facing — a veritable “retail cyclone,” a confluence of historic impact that is challenging retail to its core. On top of the external pressures from a litany of external forces, retailers must cater to the constant changing demands of consumers while safeguarding their stores against the ever-evolving external threats which constitute the cyclone. On a consistent basis, enterprise security leaders in the retail industry handle asset and facilities protections, loss prevention, workplace violence and more.
One technology that is important in this endeavor is video management systems (VMS). These systems are revolutionizing retail operations, enhancing security and providing valuable insights to security teams. Enterprise security executives can harness the power of VMS to optimize operations in the retail sector and counter the effects of the retail cyclone.
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Keith Aubele
Keith is a retail industry veteran and has held executive leadership positions with two of the top retailers in the world. He led The Home Depot’s loss prevention division as a senior vice president and his team was responsible for bringing shrink down to the lowest in company history. While at the Home Depot, Keith was designated a high succession leadership candidate by the CEO. Prior to The Home Depot, Keith spent his career at Walmart where he was the Director of Loss Prevention. Other roles at Walmart included retail operations, and responsibility for the Supercenter Division. While at Walmart, Keith was placed on the fast-track program by CEO David Glass and was one of three executives selected to create, design and rollout the Neighborhood Market concept for Walmart.
Keith has the distinction of being personally mentored by Walmart founder Sam Walton, and The Home Depot’s founder, Bernie Marcus. He is a steering committee member of the ASIS Asset Protection Council, and the former Chairman. He is the founder, and former Chairman of the NW Arkansas ASIS Chapter. He holds a Certified Protection Professional (CPP) from ASIS International & Loss Prevention Professional (LPP) Certification from Missouri Southern State University. Keith has a BS in Criminology & AS in Law Enforcement from Missouri Southern, and he holds a Master’s Degree in Business from Troy University. Keith is a United States Air Force & Law Enforcement Veteran. He resides in Niantic Connecticut and serves on several non-profit boards.